Creative Economy Is Bolstered by Fashion and Food Festivals in Indonesia

ARGO CAPITAL
4 Min Read

Promoting Growth Through Creative Economy

Teuku Riefky Harsya, Indonesia’s Minister of Creative Economy, recently praised fashion and culinary festivals for their substantial contribution to the creative economy and their role in generating employment. Speaking on Friday, he pointed out that events such as the Jakarta Fashion Food Festival (JF3) are in perfect alignment with President Prabowo Subianto’s Asta Cita vision, specifically in improving job quality and nurturing the creative industry as a new engine for national economic growth. The National Medium-Term Development Plan (RPJMN) for the next five years has a clear focus on the fashion and culinary sectors, recognizing them as key sub-sectors within the creative economy. Their cultural and design-based creativity is seen as a vital asset that requires widespread support from all stakeholders to unlock its full potential. By supporting these vibrant sectors, the government aims to leverage Indonesia’s rich cultural heritage for modern economic development.

Collaborative Platform for National and Global Recognition

The Minister noted that Indonesia’s fashion and culinary industries have successfully established themselves as dynamic creative forces on a global scale. He highlighted that festivals centered on fashion and food are essential platforms for this success, as they bring together a diverse range of participants, including designers, creative economy practitioners, media, government officials, and the general public. This collaborative environment is instrumental in showcasing the nation’s rich diversity and fostering innovation. Riefky Harsya called for a united effort to position the creative economy as a new driver for national economic growth, a goal that can be achieved by tapping into local talent, cultural wisdom, heritage, and continuous innovation. The Ministry of Creative Economy has shown its full support for initiatives like JF3, which has not only served as a space for creative expression for over two decades but has also created significant economic opportunities and expanded global networks for local creative professionals.

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Elevating Local Talent to the International Stage

The significance of these festivals extends far beyond local economic development. Soegianto Nagaria, the chairperson of JF3, emphasized that the event’s purpose is not merely to serve as an exhibition. Instead, its core mission is to elevate the profile of local designers and their products, helping them gain recognition on the international stage. This ambition aligns with the broader national objective of transforming Indonesia’s creative industries into global powerhouses. By providing a platform for exposure and networking, festivals like JF3 help bridge the gap between local talent and international markets, creating pathways for Indonesian creativity to thrive globally. The ongoing support from the Ministry of Creative Economy, combined with the vision of festival organizers, ensures that these events are more than just cultural celebrations; they are strategic tools for economic diplomacy, aimed at showcasing Indonesia’s creative potential and securing its place in the global creative economy.

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